Finally! A Simple email system that makes marketing easier, Authentic and profitable!
The exact email blueprint you need to stop feeling invisible and start getting clients ready to say YES!
“Apparently, your lead magnet is so good people download it and feel healed enough to never open another email from you”
Is this you?
Do you feel that no one sees or cares enough about what you have to offer?
Are you struggling to understand why people subscribe to your email list, maybe engage briefly, but then disappear, leaving you questioning your value?
If any of these ring true for you, then keep reading, because what I'm about to share could be the difference between your emails engaging and leading to sales, or your business dying!
Here's the thing I've noticed, too many talented coaches, healers, and service providers are feeling frustrated with email marketing.
They're putting in the hard work: creating valuable gifts that people sign up for, but then are finding their emails get less than 50% open rates and ZERO response. Client's enrolling in their service or programs are few and far between, leaving their bank accounts dangerously low.
It's a scary place to be, I know, I've been there.
My name is Carrie Wallis, the inbox architect. and marketing strategist for service-based businesses. I've been successfully using email to engage clients for over 17 years.
I've seen it all - the rise and fall of the latest tactic, shiny new objects that quickly fade, and the frustrations and heartache of coaches struggling to know what to write, how often to send, and wondering whether they will ever make a profit.
But there's one thing I've noticed that separates the businesses that make it from those that don't. And it's not what you think.
It's not about having the perfect product, or the slickest website, or even the biggest ad budget.
It's about having an email list full of engaged, loyal subscribers who can't wait to hear from you and buy from you.
And yet, so many coaches and entrepreneurs struggle to build that kind of list. They pour their heart and soul into their business, but can't seem to find traction. They watch their open rates and click-through rates dwindle, and their sales dry up.
They feel like frauds, constantly chasing after the next lead, the next sale, the next big break.
Sound familiar?
I've been there. I know how frustrating and demoralising it can be to feel like you're expertise is unnoticed, wondering if anyone is even listening.
But, for a moment now, I want you to imagine waking up each day feeling calm, confident, and in control, knowing you have a simple, reliable system that consistently brings in clients who are excited to work with you.
Your emails effortlessly connect with your audience, generating sales and creating meaningful relationships, while you enjoy the freedom to design a life filled with purpose, joy, and abundance.
No longer chasing clients or feeling overwhelmed, you’ve built a business that aligns with who you are, giving you the time, financial stability, and fulfilment you’ve always dreamed of.
This is possible for you: if you figure out how to consistently convert your leads into paying clients, your life will be filled with confidence and peace, knowing that your business is thriving.
You’ll no longer feel the constant pressure to chase clients, but instead, you’ll enjoy the freedom to work with people who truly value your expertise, all while making a great income.
Most importantly, you’ll have the time and balance to savour life with your family, without the guilt or stress that once weighed you down.
Think about what life can be like when...
You wake up every day knowing exactly what to do, with a business that feels simple, aligned, and stress-free: No more overwhelm or second-guessing—everything flows with clarity and ease.
Your emails connect, inspire, and lead to real conversations with the right clients: Heartfelt responses and aligned opportunities come naturally, without chasing or pushing.
You're making consistent income while working with clients you love—and still have time for yourself: Financial stability, freedom, and meaningful impact all come together effortlessly.
If that sounds like something you'd be interested in, keep reading.
I promise you, by the end of this page you'll have a much better understanding of what you haven't been able to enroll clients from your email subscribers, and what you can do to change that.
Plus, you'll see why something called the "Fireplace Effect" will have your subscribers scrambling to book sessions with you!
Along, with how to AVOID, the one tiny email mistake that's 'destroying' your email conversions causing your emails to end up in junk - and you don't even realise it.
All that and more is coming up...
So let's dive in
My name is Carrie Wallis, and I never set out to become a best-selling author, a global coach, or a certified copywriter.
My journey started in heartbreak.
When my husband was taken from me by cancer, I found myself utterly shattered—grieving, alone, and suddenly the sole provider for my two young children. At the time, all I had was a hobby business and a dream, but no clear path forward.
I know what it feels like to wake up every morning with the weight of the world on your shoulders. I know the fear of wondering how you’ll make ends meet, the helplessness of trying to keep your family afloat while your heart is breaking, and the frustration of putting yourself out there only to feel invisible.
But I also know how to turn things around.
Through sheer determination, learning, and faith in my ability to connect with others, I built not just a business, but a life I could be proud of. My book, 'From Strangers to Clients', has become a marketing 'bible' for relationship-focused entrepreneurs.
As a professional certified counsellor, life coach, and digital marketing expert, I’ve helped hundreds of women help professionals—transform their emails into captivating sequences that create true connections, build trust, and turn subscribers into eager, loyal clients.
I’m passionate about this work because I’ve been where you are. I know how it feels to give away free content, only for silence to follow. I know the frustration of trying to juggle it all while wondering why your emails aren’t selling.
And I know the joy of finally getting it right.
And while I’m proud of all of that…
Today’s message isn’t about me…
It’s about YOU…
And the way you’re feeling STUCK in your business right now.
The first thing I want you to know is that you’re not alone and its not your fault…
In fact, the vast majority of solopreneurs: counsellors, coaches and healers end up in the same place you are…
And worse yet, they end up throwing their time and money at countless so-called solutions…
Yet none of those really seem to make a difference for them.
My mission is simple: to make sure no woman ever feels like she has to face that journey alone. Let me guide you.
Now the reason I’m writing to you today is:
I want to pull back the curtain on the myths and misinformation that exist about email marketing and explain why other solutions you might have tried will never work...
Why Other Solutions Won't Work
#1: Email Templates
Email templates can provide a starting point, but they often feel generic and fail to reflect your unique voice and brand. Using pre-written templates without knowing where or how to add your personality can make your emails feel impersonal.
Impersonal emails hurt your ability to connect with your audience and build trust.
To truly engage subscribers and drive sales, you need emails that are tailored to your message, audience and goals - not just copy and paste solutions.
#2: Automated Email Software of CRM Tools
Automation tools are useful for sending and managing emails but don’t provide the strategy needed to consistently attract, nurture, and convert leads into paying clients.
These tools are just tech solutions and can make her process feel mechanical or impersonal if you don't have a clear plan for crafting impactful, authentic email sequences.
Without a systemized approach, automation alone won’t help you build genuine connections or generate consistent sales.
Automation has its place, but it's not the solution. Your business deserves a strategy that's as personal, intentional and aligned as the life you're working to create.
#3: Client Attraction Systems of Frameworks
Client attraction systems often rely on overly complicated funnels and high-level strategies that can feel overwhelming or disconnected from your business goals.
They rarely focus on email as the core tool for building relationships, instead prioritising social media, ads, or other external platforms, which can dilute your efforts.
These systems lack the simplicity and personal touch you need to consistently convert subscribers into aligned paying clients through authentic, impactful emails that go beyond the traditional 5-email welcome series.
Client attraction systems may sound appealing, but they often create more work and stress than they’re worth.
A well-thought-out email marketing system is not only simpler but also more effective for creating the consistent flow of clients you need to live the life you’ve always dreamed of—while helping people you’re excited to work with.
#4: Copywriting Courses
Aside from the time and money required, copywriting courses often focus on general sales tactics or writing techniques but don’t provide a systemized approach to using email for consistent client attraction.
While learning to write well is valuable, these courses rarely address how to create authentic, heart-centered emails that align with your voice and resonate with your specific audience.
Without a clear framework for nurturing leads that integrates your messaging and guides subscribers to paid offers, you risk wasting time on trial-and-error approaches that fail to deliver results.
Instead, what you truly need is a straightforward system that combines authentic messaging, clear email sequences, and an aligned approach to client attraction—so you can live the life you’ve always dreamed of while helping people you’re passionate about serving.
#5: Lead Magnet Creation Tools or Courses
Lead magnet tools focus on attracting subscribers but don’t address how to engage or nurture them through email, leaving you with an inactive list that doesn’t convert.
These tools emphasise creating freebies but fail to provide a clear strategy for crafting impactful follow-up emails that build trust and guide subscribers toward investing in your services.
Without a complete email system, your lead magnet becomes just another unused resource sitting in your audience’s inbox. Assuming, of course that it is actually delivered in the first place!
By focusing on the entire subscriber journey—not just the lead magnet—you can create a steady flow of aligned clients who value your work and are excited to invest in their transformation.
How would you feel if you heard this from a 4 year old:
"Why are you always giving things away for free? Don't you need money?"
I'd be pretty devastated, how about you?
...You know NOW is the time for things to change, you have to make your emails work or give up altogether.
The Real Reason You’re Struggling...
Alright, let me be real with you for a sec.
The real reason your email list isn’t turning into paying clients isn’t because you’re bad at email marketing or because your subscribers don’t care about what you offer.
Nope.
It’s because you’re missing two key things: a clear welcome sequence that bonds your subscribers to you, and emails that actually sound like you that naturally lead to your subscriber saying yes to your service.
Fix these, and I promise, you’ll have the simple, systemized email strategy you’ve been dreaming about.
Let me break it down for you.
First off, the welcome sequence.
This is everything.
It’s like the “first date” of your email relationship.
If you don’t show up and make a great impression, your subscribers are going to lose interest real quick.
But when you have a solid welcome sequence, that is… well… welcomed into your subscribers inboxes! you’re guiding them right from the start.
You’re basically saying, “Hey, here’s who I am, here’s how I can help you, and here’s what to do next.”
You’re building trust and showing them you’re the person they’ve been looking for. And trust me, that trust? It’s what makes people want to stick around and eventually buy from you.
Now, here’s the other thing: your emails can’t be boring or cookie-cutter.
If they feel generic, like something anyone could’ve written, or even worse they are obviously written by AI, people won’t care, they’ll think “how much can she care about me and my problems if she can’t even be bothered to write her own emails and cheats with AI”.
Now don't get me wrong. AI is a tool that is here to stay.
It can reduce the time to write; BUT it has to used the right way: with prompts that are more in-depth than a quick 'write me an email on...",
AND where the output is tailored and aligned to your voice and audience, using sound psychological principles to know what to focus on.
When you show up as YOU—sharing your personality, your quirks, your realness—something amazing happens.
People connect with you.
They start thinking, “Wow, she gets me,” and that’s when they start trusting you. And here’s what I've found: people buy from people they trust. Period.
When you fix these two things—your welcome sequence and your email content—you’ve got yourself a system.
A simple, repeatable system that takes your subscribers on a journey: From “I just signed up” to “I’m ready to invest in her, because I trust her.”
No more overthinking.
No more stressing over what to write or worrying about sounding salesy.
Just emails that feel good to send, attract the right clients, and help you build the business—and life—you’ve been dreaming about.
You’ll show up authentically, attract aligned clients, and build a business that supports the life you’ve always dreamed of.
Seriously, it’s that simple. And you can totally do this.
Let me explain...
I’ll never forget the moment I realised why my emails weren’t working.
For months, I had been pouring my heart into writing newsletters and trying to connect with my audience, but it felt like I was singing in the wind - no one heard me.
People were unsubscribing almost as fast as they were signing up, and the ones who stuck around weren’t engaging.
No one was clicking, replying, or booking calls.
It was incredibly frustrating because I knew I had something valuable to share—I just couldn’t figure out why my emails were falling flat.
Then, one day, as I scrolled through my inbox, I saw an email from someone I had subscribed to months ago.
It was warm, engaging, and personal. I realized I felt excited to open it—a feeling I knew my own audience wasn’t having with my emails.
That’s when it hit me: the problem wasn’t just my emails—it was the lack of a proper welcome sequence.
My new subscribers were signing up for my freebie, but I wasn’t taking the time to nurture them, to introduce myself, or to show them how I could help.
Without that connection, they were disengaging before I could even make an impression.
I knew something had to change.
So I got to work figuring out exactly how to fix this.
I studied what made me feel connected to other emails I loved, and I started testing different approaches to see what worked.
Slowly but surely, I built a system—a step-by-step process that transformed my emails from random, disconnected messages into a seamless client-attraction powerhouse.
The results were incredible.
My new subscribers started replying to my emails, telling me how much my words resonated with them.
People were engaging, clicking, and booking discovery calls.
For the first time, I felt like I wasn’t chasing clients—they were coming to me, ready and eager to work together.
Even better? My emails became something people looked forward to.
I started hearing things like, “I can’t wait to see your next email!” and “Your messages feel like they’re written just for me.”
That trust and connection turned my email list into one of the most valuable parts of my business.
Subscribers weren’t just reading my emails—they were enrolling in my programs, sometimes before I even sent out a hard pitch.
Now, I’m living the life I used to dream about.
My marketing is no longer a source of stress; instead, it’s a simple, manageable system that works in the background while I focus on what I love.
I’ve sold programs in my sleep, booked out my calendar, and created a steady flow of aligned clients—all without sacrificing my authenticity or working myself into the ground.
My mornings are spent kayaking, hiking, or just relaxing with a cup of tea, knowing my emails are doing the heavy lifting for me.
After seeing how much this system changed my life, I knew I had to share it.
I’ve taken everything I’ve learned about creating emails that connect, engage, and convert, and I’ve packaged it into a system anyone can use.
Now, I’m sharing it with you because I know how transformative it can be.
If you’re ready to turn your emails into a client-attracting powerhouse and create a business that supports your dream life, this is your chance.
Let me show you how…
Introducing...
Profitable Emails
The First-of-its-kind solution for transforming your emails into a client-attracting powerhouse
Are your emails are like a lighthouse without a beam?—failing to guide your subscribers toward working with you.
Do you feel you’re voice is getting lost in the inbox, trying to talk to everyone and ending up resonating with no one?
Are your subscribers stuck in "freebie" mode?
It’s time to stop spinning your wheels, and start creating emails that actually work.
The Profitable Emails Program is the revolutionary solution you’ve been waiting for.
Designed specifically for entrepreneurs, life coaches, healers, and counselors in private practice, this program helps you create a simple, systemized email strategy that does all the heavy lifting—guiding your subscribers step-by-step from “just signed up” to “I’m ready to work with her now!”
No more guessing what to write.
No more lifeless messages that get lost in crowded inboxes.
No more giving away free stuff that leads to nothing.
Here’s what I know: most email strategies fail because they lack an inviting welcome sequence, end after just a few weeks of generic, cookie-cutter content, and ignore the emotional connection that truly builds trust.
Leaving subscribers feeling deflated, cheated and wondering what's next.
This program fixes all of that.
Inside Profitable Emails, you’ll learn how to:
Transform your welcome sequence, into an irresistible introduction, that feels like a cosy fireside chat, instantly building trust and connection, and positions you as the go-to solution your audience has been searching for.
Say goodbye to lifeless, cookie-cutter emails and start writing authentic, emotionally rich emails that resonate deeply with your aligned audience, leaving them eager for your next email.
Speak directly to the clients who need your help the most—no more trying to appeal to everyone.
Simplify your email marketing with a systemized strategy that saves time, eliminates overwhelm, and consistently drives results.
Show up authentically in your emails well beyond the welcome sequence, sharing your unique gifts and attracting clients who truly value your work. No more "salesy" tactics or losing your voice.
This isn’t just about writing “better emails.” It's about a better business...
A business that supports the life you’ve always dreamed of— without burn out, stress or feeling disconnected from your purpose.
Stop leaving your audience in the dark.
With the Profitable Emails Program, you’ll shine the light your audience needs—and watch as they eagerly step forward to work with you.
Profitable Emails isn't just another email writing course. It's your ticket to creating a simple system that works for you - a system that connects on a deeper level, and creates a flow of clients who are excited to work with you - the people you’re meant to serve, all while reclaiming your time and energy.
Grow a business that feels aligned, sustainable, and is wildly successful.
Your Dream Business is One Email System Away.
Let PROFITABLE EMAILS guide the way.
Click below to start creating authentic emails that connect, convert, and support the business (and life) you've always wanted.
Real Results from Real Coaches
You might be thinking, “This sounds great, but will it actually work for me?”
Let me tell you about Pat. Pat was struggling with the exact same problem—sending emails, but never hearing back. After implementing The 'Welcome Advantage', that she learnt as part of Profitable Emails, Pat went from zero calls a week to more than 20 booked discovery calls, almost overnight.
Or Marie, who transformed her speaking business. She went from collecting business cards to actually closing deals, and now signs new clients week after week.
And then there’s Susan, who was completely overwhelmed by marketing. After implementing the Profitable Emails system, Susan grew her business into a multi-million-dollar venture. She went from frustrated to flourishing, and her inbox is now filled with clients who are excited to work with her.
These aren’t isolated stories. Over 100 of my VIP clients have used this exact system with incredible results. Profitable Emails has helped them break away from the "bland brand" syndrome and finally build the thriving practices they deserve.
When you join Profitable Emails, you get access to:
The Welcome Advantage - a bespoke 10-email welcome sequence designed to create an Imprinted Relationship with your subscribers confirming you as the go-to person who can help them. ($2,895 value).
The Ignite Momentum Formula - learn how to make sure that only subscribers who are ready for the next step get sent promotional content, preserving trust with your list. ($997 value).
The Zoom to Success sequence to promote your programs and services while keeping your subscribers engaged and eager for more. No more sleazy 'buy from me' tactics. ($997 value)
Long-Term Email Success - Discover the ten different types of emails to send to nurture those subscribers not ready to buy when they first join your list to optimise sales over the long-term. ($2,995 value)
Access weekly LIVE Support - Get feedback on your email content and support to get the tech set up to automate your sending sequences LIVE on our weekly Marketing Labs calls for three months with the option to extend at a discount ($1,797 value)
That's a total value of over $9,680
But, because I'm so passionate about helping talented professionals like you succeed with email marketing, I'm offering Profitable Emails for just $997. -Incredible value!
So if you're ready to finally take control of your email marketing and create sequences that attract rather than repel your subscribers; emails that secure sales without disengaging those not yet ready to buy; and ensuring repeat sales and long term success from your emails, then click the button below to and start sending Profitable Emails today.
30-Day Risk-Free Trial
Still on the fence? I get it. Investing in your business can be scary, especially if you've been burned before.
That's why I'm offering a 30-day money-back guarantee. If you're not completely satisfied with Profitable Emails, just let me know within 30 days and I'll refund your entire investment.
No questions asked, no hard feelings.
I'm so confident in the power of Profitable Emails that I'm willing to take on all the risk so you don't have to.
So what are you waiting for?
Click the button below to access Profitable Emails and start enrolling clients today.
That’s it. No more struggling. No more wondering if your emails are hitting the mark. Let Profitable Emails guide the way, so you can focus on what you do best—helping your clients transform their lives.
P.S. If you're still reading this, then I know you're serious about taking your email marketing to the next level. And I want to reward that commitment with a special bonus.
When you join Profitable Emails today and choose the full-pay option you'll also get access to my popular List Building Challenge. ($497 value)
Profitable Emails gives you all you need to craft a welcome sequence to send to new subscribers, and then nurture those reluctant to buy from you immediately to the sale in the medium term; but how do you find those new subscribers in the first place?
That's what the list building challenge is designed to help you do.
Over 30 days you get daily actionable strategies to help you find your ideal clients online.
You want to build an email list yes, but you don't just want anyone on that list. You want to attract people who are ready to buy. The List Building Challenge shows you how to do just that.
This bonus alone is worth the entire investment in Profitable Emails, but it's yours free when you join today.
But this bonus is only available when you pay-in-full. So click the button below right now and choose the full-pay option to secure your bonus:
Hi, I’m Carrie!
Email marketing can be daunting: - what to say, when to send, how long to send emails for, how to convert subscribers into paying clients.
These are just some of the problems my clients had when they first came to me.
I get it, because I’ve been there—oh boy, have I been there!
That's exactly why I created Profitable Emails...
...Because I don't want you to waste your time and energy generating leads only to have them unsubscribe from your list.
You need a system that creates a deep bond with your new subscribers from the very first email, and continues to nurture that bond, deepening the connection, showing your value, presenting a clear beacon for your subscribers to realise YOU are the right person to help them and they invest in your service or program.
That's exactly what Profitable Emails shows you, with full details of what email to send and when, along with explanations of why each script will work - you'll no longer flounder in the dark but be able to send emails with confidence knowing they'll make sales. Consistently.
P.P.S. Still have questions? No problem. Here are some of the most common questions I get about the Profitable Emails program:
What if I’m not a good writer? Can I still make this work?
Absolutely! You don’t need to be a professional writer to succeed with email marketing.
In fact, some of the most effective emails are the simplest and most conversational. The Profitable Emails program gives you easy-to-follow templates and frameworks, with clear explanations, so you’re never staring at a blank page.
Plus, it teaches you how to write in your authentic voice, which is what your audience really wants to hear.
I’m afraid my emails will sound too “salesy.” Will this program help?
Definitely. One of the biggest goals of Profitable Emails is to help you write emails that feel natural, authentic, and aligned with your values. You’ll learn how to build trust and create genuine connections with your audience while gently guiding them toward working with you. There’s no need for pushy or aggressive tactics—just honest, heart-centered communication.
How much time will this take? I’m already so busy
The beauty of Profitable Emails is that it’s designed to simplify your marketing, not add to your workload.
Once you set up the initial system (which the program walks you through step by step), it practically runs itself. You can create and schedule emails in advance, freeing up your time to focus on what you love.
Time spent wondering what to write disappears as you follow the simple structures, creating the various types of emails you need to nurture your list and make sales long term.
Many clients find that they save hours each week once they implement the system.
I’m not tech-savvy. Will I be able to implement this?
Yes! The program is designed to be simple and user-friendly, even if technology isn’t your strong suit. You’ll get clear, actionable instructions for setting up your email system using tools you’re probably already familiar with. And if you get stuck, you’ll have access to the weekly LIVE support through 'Marketing Labs' to help you through any challenges.
What makes this program different from other email marketing courses?
Unlike generic email marketing courses, Profitable Emails is specifically designed for coaches, healers, therapists, and consultants who want to attract aligned clients without complicated funnels or feeling inauthentic.
Most courses on email marketing focus on writing a few emails only. Profitable Emails shows you how you create The Welcome Advantage to bond with new subscribers and get clients from those ready to move immediately,
PLUS
It gives you templates and structures for long term nurture sequences that naturally weave in promotion of your programs and services in a way that feels authentic and not sleazy or icky at all. This approach leads to significantly more sales, even from the most sceptical subscriber.
It’s not just about writing better emails—it’s about creating a simple, systemized strategy that works for you, so you can grow your business while staying true to yourself and your mission..
If you have any other questions, just shoot me an email [email protected] and I'll be happy to help.
But don't wait - this offer isn't available for long.
So click below to secure access to Profitable Emails today...
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