Your ideal clients are asking AI to recommend someone like you. Are you the one it names?
Grab the free AI Visibility Audit. Five quick checks that show you exactly where you stand with AI search tools like ChatGPT and Perplexity, and what to do if you're not showing up.
Send me the free audit →Free · takes about five minutes · no jargon, no spam
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Something has quietly changed
ChatGPT's search usage grew 400% in the past year. And only 12% of AI search results overlap with traditional Google, which means you can rank perfectly well on Google and still be completely invisible when someone asks an AI tool to recommend a practitioner who does what you do.
In five minutes, you'll know
Five honest checks. No jargon. Just where you stand.
Whether your name would actually come up if someone asked ChatGPT or Perplexity to recommend a practitioner in your area who does what you do.
Whether your website speaks the language your ideal clients use when they search, so AI tools can match you to the right people.
Whether a complete stranger, or an AI, could land on your homepage and immediately understand what you do, who you help, and why you're the right choice.
Whether your specific approach or methodology is named clearly enough for AI to describe you accurately, not lump you in with every other coach.
Whether your qualifications, experience and track record are visible enough to build trust before a potential client ever contacts you.
That gap is where clients are quietly going elsewhere.
Audit your website's AI visibility
Five quick checks, in plain English. Tell me where to send it and it's yours.
Your details stay with me. No spam, ever. Just practical, plain-English support for your practice.
I'm Carrie Wallis, former Head of IT at Unilever, qualified counsellor, NLP Master, and author of From Strangers to Clients: Respectful Marketing.
I've spent years at the intersection of large-scale technology and real human practice, and I've built more than 85 AI tools for clients across the coaching and wellness space. What I do is translate what's happening in the tech world into plain, practical steps, so you can make informed decisions about your practice without having to become a tech person.
This audit is where I'd start with any practitioner who came to me wondering why the right clients weren't finding them online.
A few questions people ask
The short version, before you pop your details in.
What is the AI Visibility Audit?
It's a free five-minute self-audit for coaches, counsellors and healers. It walks you through five honest checks that show whether AI search tools like ChatGPT and Perplexity would recommend you when someone asks for a practitioner who does what you do.
Who is it for?
Coaches, counsellors and healers who already have a website and want to know whether their ideal clients can find them through AI search, not just Google.
How long does it take, and do I need to be technical?
About five minutes, and no. It's written in plain English with no jargon. You don't need to be technical or change a single thing on your website to complete it.
Is it really free?
Yes. It's completely free. Pop in your details and it arrives in your inbox, with no cost and no spam.